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The RFU has pledged to sustaining momentum by introducing a long-term strategy designed to build on the achievement of the Red Roses' Women’s Rugby World Cup win.

Core Targets of the Initiative

Named Every Rose: Our Time, the plan sets out numerous significant goals, including becoming the inaugural English team to achieve consecutive Rugby World Cup wins.

An additional primary target is to expand participation to one hundred thousand women and girls taking part in rugby throughout the country by the year 2030, currently standing at the present number of sixty thousand.

Economic and Audience Goals

The national rugby authority is also working to increase twofold its earnings from the female rugby to £60 million, permitting greater support in community the sport.

Additionally, the strategy sets out a objective of gaining 3m loyal Red Roses fans.

“The stakes have reached a peak,” remarked Alex Teasdale, responsible for women's rugby. “The potential has reached new heights, but sitting still is not possible because the progress are now gaining speed.”

Building a Legacy for the Women's Game

The director emphasized that the women's game has made huge strides since joining at the rugby union in over a decade ago, when there were just 12,500 members.

The director noted that within some teams, while women were not prevented, they faced a lack of welcome as well.

Despite the progress made, she asserted that additional work is required to elevate the sport, particularly amid a cost of living crisis.

Historic Event and Future Goals

“Recently, we experienced an outstanding milestone as eighty-two thousand supporters came into the venue at the arena to see our England women win the World Cup title,” she remarked.

“Moving forward to the year 2030, we intend to sustain this drive alive.”

Challenges and Opportunities

Teasdale continued that the organization operates in an landscape where resources are restricted, which can create tough decisions.

“Bold initiatives, notably for the women’s game, naturally challenge the existing norms,” she said. “Yet the truth is obvious: the future of rugby relies on the women’s game.”

Audience Growth and Ongoing Commitment

Meanwhile, the RFU chief executive, a senior leader, highlighted that of the four hundred thousand fans who visited the championship, nearly a third had not previously attended a rugby match before.

“Maybe the figure that genuinely excites us is that 90% indicated they want to return and do it all over again,” he remarked. “However we should not become complacent. We need to keep our foot on the gas.”